200+

Projects Completed

$357M

Revenue Growth

8+

Years Experience

Craft a go-to-market strategy and design assets that attract, engage, and convert your ideal customers.

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Digital Marketing can feel like a waste of time & money

When you don’t have a plan...

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Growth feels stagnant and revenue can plateau.

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Time is spent pursuing ideas that don’t generate revenue.

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There is more guess work instead of a clear process.

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There’s a better way!

Maverick Marketer offers a reliable alternative to unpredictable freelancers and costly agencies with a simple, flat monthly fee. Enjoy dedicated support that delivers rapid, impressive results, exceeding your expectations.

Ask me anything

What It Looks Like To Work With Me

Working with Josh was a game-changer for us. His technical expertise, especially with Webflow and Zapier, was exactly what we needed to tackle our automation challenges. He made everything easy to understand, which really helped us feel confident throughout the whole process. Thanks to Josh, our marketing automation is now working smoothly.
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Edwina Treacy

Fractional CMO @ Ecoplex

The definition of going above and beyond, Josh excelled in his design role and also took the time to train and mentor our junior designer. His patience, guidance, and willingness to share his knowledge have been key to our junior designer's growth. We're incredibly grateful for his support.
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Andreas Michaelides

CEO & Founder @ Phew AI

Josh is a marketer that goes above and beyond from both strategic and creative standpoints. His curiosity, passion for learning, and deep UI/UX skillset make him an invaluable asset for teams working on product launches, brand campaigns, or other core marketing initiatives. As a copywriter, I had the pleasure of working with Josh on multiple product and service launches, and would recommend him highly based on his talent, collaborative spirit, and ability to exceed expectations in every phase of an engagement.
Professional headshot of Mike Elofer

Mike Elofer

Senior Copywriter @ Freelancer Consultant

Josh's expertise in brand design and website development was a game-changer for us. He crafted our brand visuals and website copy with professionalism, and built a site that truly reflects our identity. His dedication and talent exceeded our expectations, resulting in a website we're proud of.
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Bala Murty

COO @ Raven Risk AI

Josh is an excellent designer who’s passionate about trying new ideas that are designed to provide people value. In our time working together, he was a thoughtful team player, with an incredible eye for design.
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Mark Medina

V.P. Marketing @ Mission Cloud

What to expect

Take advantage of my risk-free offer and find out why clients often wish they had partnered with me sooner.

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Rapid delivery

Achieve your goals faster with swift and efficient project turnaround. Experience the advantage of rapid delivery, ensuring you stay ahead of the competition and capitalize on new opportunities.

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Premium quality

Elevate your brand with consistent, premium quality across all your company assets. Ensure your branding shines through every touchpoint, creating a professional and cohesive image that resonates with your audience and sets you apart from the rest.

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Simple management

Effortlessly take control of your projects with a dedicated customer portal. Place requests and track progress so you can focused on what you do best, knowing everything is just a click away.

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Fixed-rate pricing

Enjoy the peace of mind that comes with predictable, fixed-rate pricing. No hidden fees, just clear and transparent costs that allow you to budget with confidence and focus on growing your business.

Websites, content creation, automation, and more

Make everything you need to elevate your online presence—from building awareness and engaging your audience to converting more customers. Achieve your business growth objectives with comprehensive solutions that empower you to stand out.

Landing pages
App design
Presentation slides
Email marketing
Blog graphics
Business cards
Social media
Performance optimization
A/B testing
Webinar production
Lead magnets
Brand identity design
Logos
Icons
Marketing automation
and more...
mockup of fintech home page
mockup of event registration page and event emails
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Joshua McSorley wearing a yankee hat and wearing a red sweater
How you doin?

About Joshua McSorley

Joshua is a digital marketer, designer, and webflow developer dedicated to helping startups build momentum, generate revenue, and scale with confidence.

Joshua began his journey in digital marketing at Mission Cloud (an AWS Premier Consulting Partner), where he served as the lead designer and web developer. Managing a broad range of initiatives, including webinar production, email automation, sales enablement, and presentation design. His ability to wear multiple hats and deliver exceptional results made him an integral part of Mission Cloud’s 47% YoY growth-rate.

Over the years, Joshua has co-founded startups in the fintech and VR spaces, worked as a designer-developer at a rapid-growth tech company, and helped businesses generate hundreds of millions in annual recurring revenue.

Today, Joshua leads startup founders through the complexities of marketing with actionable insights and personalized strategies. Whether you’re launching your first product or looking to scale, Joshua’s mission is to help you grow with clarity and confidence.

Tech Stack

Technology never stands still, and neither do I

My stack is built on the essentials, but with nearly a decade of startup experience, I’ve mastered the art of rapidly learning best practices and adapting to new tools. Whether it’s established platforms or cutting-edge tech, I’ll make sure your business has exactly what it needs.

"We’ve sped up our marketing process, lowered cost, and couldn’t be happier!"
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Mark Medina

VP Marketing

Frequently asked questions

Questions are ordered by popularity.

How do I know if your services are right for my startup?

My services are designed to meet the unique needs of early-stage startups looking for clear, customized solutions to grow efficiently and strategically. The first step is a diagnostic assessment, where we dive into understanding your specific challenges, goals, and resources. This assessment allows us to identify what your startup needs to go-to-market/grow and develop a targeted roadmap that outlines the steps, timeline, and budget required to move forward.

Through this process, you’ll gain a clear picture of what’s needed to overcome challenges and reach your growth targets. If you’re looking for a partner who will work closely with you to understand your business from the inside out and help create a customized action plan to get results, then my services are likely a great fit for you.

Plus, you’ll have the flexibility to choose from several service options and payment plans that can adapt to your startup’s stage and budget. If you’re ready to find out more, just reach out for an initial consultation, and we can see if working together is the best next step for your startup.

How do I get started working with you?

Getting started is simple! Here’s what the process looks like:

  1. Reach Out: Start by sending me an email or filling out the contact form on my website. Let me know a bit about your startup, your current challenges, and what you’re looking to achieve. This helps me get a feel for your needs right away.
  2. Initial Consultation: Once we connect, we’ll set up a time for an initial consultation. This is where we’ll discuss your goals and see if my services are the right fit. I’ll also walk you through the diagnostic assessment process so you know what to expect.
  3. Diagnostic Assessment: After our consultation, we’ll begin the diagnostic assessment to pinpoint exactly what needs to be done, how we’ll do it, and what it’ll take to achieve your goals. This assessment will give you a clear, customized roadmap for moving forward.
  4. Select Your Package: With your roadmap in hand, you’ll have the flexibility to choose a service package that fits your goals and budget. We’ll go over any questions and make sure you feel confident in the plan.
  5. Start the Journey: Once everything’s set, we’ll get started right away. I’ll handle each step with you, keeping you updated and making sure we’re on track to meet your objectives.

It’s a straightforward process designed to make sure you have a clear path forward, tailored to your needs. Ready to take the first step? Just reach out, and we’ll get started!

What’s involved in the diagnostic assessment?

The diagnostic assessment is a crucial first step to ensure we’re approaching your challenges with a full understanding of your business and goals. Here’s how it works:

  1. Initial Consultation: We’ll start with a conversation about your startup, diving into your current challenges, goals, and the specific outcomes you’re aiming for. This helps set the foundation for everything we’ll build together.
  2. Problem Analysis: Next, I’ll work with you to pinpoint the root of the challenges you’re facing. This is about looking deeper than surface issues to understand what’s really impacting your growth or efficiency.
  3. Resource & Timeline Assessment: I’ll evaluate the resources, time, and budget you have available to reach your goals, ensuring that any action plan we create is both realistic and sustainable for your business.
  4. Customized Action Plan: Based on this analysis, I’ll put together a tailored roadmap that outlines the key steps, timeline, and expected costs to move forward. This roadmap serves as a guide for tackling each part of the process efficiently and effectively.

The goal of this diagnostic assessment is to give you clarity on what needs to be done, how to do it, and what it will take to reach your goals. By the end, you’ll have a clear, actionable plan tailored to your startup’s needs, setting you up for long-term success.

What is the turnaround time for service requests?

Turnaround times can vary based on the complexity of the request, but we aim to deliver high-quality work as quickly as possible. For as long as a request is sitting in the active column on your customer portal, you can expect deliverables within 48 hours. If a request requires more time due to its complexity, I’ll communicate a specific timeline upfront so there are no surprises.

How do I request services?

Once you become a customer, you’ll get access to your personalized customer portal, which includes detailed instructions on how to use it. The portal is organized into three columns:

  1. Request Backlog: Create a new request by filling in all the relevant details. Once the request is complete, move it to the Active Request column.
  2. Active Request: Depending on your plan, you’ll typically have one active request at a time. As soon as I see the request marked as active, I’ll start working on it within 24 hours. You can expect deliverables within 48 hours.
  3. Feedback & Revisions: Once you receive the deliverables, you can provide feedback and request revisions until you’re completely satisfied. After that, the request is moved to the Done column, and we repeat the process for the next task.

Below is a preview of your customer portal

preview of the customer portal

This system keeps everything streamlined, ensuring your projects are completed efficiently and to your satisfaction.

Can you handle custom requests?

Absolutely! I understand that every business has unique needs. If you have a specific request that is not listed in my service menu, let me know, and I will do our best to accommodate.

Why wouldn't I just hire a full-time digital marketer?

Hiring a full-time digital marketer can be costly, with annual wages for senior-level talent ranging from $70,000 to over $120,000, plus additional benefits such as health insurance, retirement plans, and paid time off. The recruitment process can also be time-consuming and expensive, often taking months to find the right candidate who.

My subscription model provides access to a wide range of digital marketing services without the high costs and long-term commitment of a full-time employee. You can easily scale your marketing efforts to match your business needs, pause or cancel your subscription at any time, and benefit from on-demand expertise to ensure all your marketing needs are met efficiently.

Why wouldn’t I just work with a freelancer?

While Upwork freelancers can be a good option for specific tasks, there are two major differences when working with me:

  1. Vested Interest & Strategic Thinking: Most freelancers on platforms like Upwork are focused on doing exactly what you ask in order to secure a five-star rating. Their primary goal is to deliver what’s requested, without necessarily diving deep into your industry or business goals. When you work with me, you’re getting much more than task fulfillment. I take the time to study your industry, understand your business inside and out, and align my work with your long-term objectives. My focus isn’t just on doing what you ask, but on offering strategic recommendations that often go beyond your initial request, helping to grow your business.
  2. One Point of Contact vs. Managing Multiple Freelancers: On Upwork, you’ll likely need to manage multiple freelancers to cover the range of skills needed to build out your marketing department. This means juggling several contacts, ensuring quality across different areas, and spending extra time managing projects. When you work with me, you get a single point of contact—a senior-level digital marketer who can handle most of your requests directly. For anything outside my expertise, I’ll handle the outsourcing on your behalf, ensuring seamless quality and saving you the time and hassle of managing multiple freelancers.
Do you offer a free trial period?

Kind of. I offer a 14-day money-back guarantee.

During those two weeks, you can submit as many requests as you like, and I’ll fulfill them as quickly as possible. This gives you the chance to evaluate whether we’re a good fit. If, for any reason, you decide not to continue, you can cancel or pause your subscription—no questions asked.

You can do this directly in your customer portal through Stripe, without needing to submit a request.

How do I get started with Maverick Marketer?

It’s simple, all you need to do is send me a message expressing your interest, or you can directly book a call using the calendar link. During our into call, we’ll see if we’re a good fit for each other, and you can ask as many questions as you like. If everything aligns, we can get started the same day, or schedule a follow-up call to dive deeper into the specifics of your project and how I would approach it.

Still have questions?

If you have any questions or need clarification on anything, feel free to send me a message. I’m happy to clear up any concerns you may have. And if you’d prefer, we can also schedule a call to discuss things in more detail. Let’s make sure you have everything you need before moving forward.